Cost of celery spikes amid juice benefit claims, poor weather conditions

In April 2018, customers could expect to pay $3.00 for a kilogram of celery

A fad diet promoting the healing properties of celery and bad weather in important growing regions have caused a spike in prices for the vegetable.

“It’s pretty clear that celery is more expensive right now than it is usually,” said Mike von Massow, an associate professor at the University of Guelph.

In April 2018, customers could expect to pay $3.00 for a kilogram of celery, according to Statistics Canada. The agency stopped tracking the price of the vegetable the following month. In the most recent years for which data is available, the price mostly hovered around the $3-mark — save for a couple spikes that pushed it upwards of $4.00.

Now, one major Canadian grocer is advertising celery stalks for $5.99 online. A two-pack of celery hearts costs $6.99, while celery root runs $11 per kilogram.

Fresh vegetables, including celery, have been seeing big price increases lately. Shoppers paid 15.5 per cent more for fresh vegetables in March 2019 than they did the previous March, according to Statistics Canada. The jumps for December, January and February were also in the double digits.

“We’re seeing shortages of celery because of weather conditions in California,” said von Massow. “That will lead to an increase in price”

Celery-producing regions of the state have seen heavy rain, he said.

The Oxnard, Calif., and Yuma, Ariz., regions produce a significant proportion of the celery Canada imports, wrote Statistics Canada spokesperson Emily Theelen, in an email.

They “have experienced unseasonably cold temperatures and heavy rainfall over the past few months,” she said.

RELATED: Hail Caesar, the Classic Cocktail

Too much rain at the wrong time can lead to problems, like diseases and quality issues, said von Massow.

It doesn’t help that celery is a small-volume crop with production only in a few places, he said, meaning it’s more susceptible to production issues impacting supply.

Compounding the weather issue is a recent rise in demand that seems to be coming from a number of social media personalities promoting the health benefits of celery juice, including self-proclaimed medical medium Anthony William, said von Massow.

William claims to have started extolling the benefits of drinking the one-ingredient juice on an empty stomach since 1975, when he was a child, according to his website. He claims the daily practice can clear skin, reduce bloating and aid weight loss, as well as heal people of different illnesses.

Von Massow stresses there is no science to suggest celery is a superfood.

The hashtag celery juice has been used more than 133,000 times on Instagram. Celery juice benefits and celery juice heals have both been used more than 10,000 times.

“That’s probably one of the reasons that we’re seeing this dramatic increase in the price of celery,” said von Massow.

“A change in demand can dramatically affect the supply and the price.”

Aleksandra Sagan, The Canadian Press

Like us on Facebook and follow us on Twitter.

Just Posted

Cupcakes against cancer: Langley parents rally to help family

Christine Tulloch, a crusader against cancer, has suffered a third relapse

Aldergrove chef sentenced to seven years for million-dollar drug operation

Raymon Ranu has been working as a cook since he was arrested for selling fentanyl and cocaine

Anti-gang forum aimed at helping Langley parents keep teens safe

Preventing gang recruitment is the focus of a forum to be held next week

Langley Blaze display depth despite temporary loss of pitchers

Injury and invitation to play for Team Canada leave team down three

Man arrested after police standoff and fire at Abbotsford home

Suspect allegedly breached conditions to not be near victim or her home

Killer of Calgary mother, daughter gets no parole for 50 years

A jury found Edward Downey guilty last year in the deaths of Sara Baillie, 34, and five-year-old Taliyah Marsman

Body of missing snowmobiler recovered from Great Slave Lake

Police confirm the body is that of one of three missing snowmobilers

Toddler seriously injured after falling from Okanagan balcony

RCMP are investigating after a two-year-old boy fell from the balcony of an apartment in Kelowna

Cost jumps 35% for Trans-Canada Highway widening in B.C.

Revelstoke-area stretch first awarded under new union deal

Is vegan food a human right? Ontario firefighter battling B.C. blaze argues it is

Adam Knauff says he had to go hungry some days because there was no vegan food

Winds helping in battle against fire threatening northern Alberta town

Nearly 5,000 people have cleared out of High Level and nearby First Nation

Man pleads guilty in Surrey crash that killed two Abbotsford women

Sarah Dhillon and Paige Nagata died following head-on collision on Nov. 4, 2018

B.C. sends 267 firefighters to help battle Alberta wildfires

Out of control fires have forced evacuations in the province

Most Read